View source for Elite Group Holding Ltd

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{{Notability|date=September 2026}}{{Infobox company
| name = Elite Group Holding
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| industry = [[Automotive]]
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| founded = 2024
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| hq_location_city    = [[Dubai]]
| hq_location_country = UAE
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| area_served = UAE
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| num_employees = 2500+
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| website = {{URL|https://elitegroupholding.com}}
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'''Elite Group Holding''' is a diversified conglomerate headquartered in [[Dubai]], United Arab Emirates. The company operates in sectors, including [[Car dealership|automotive dealerships]], [[Vehicle leasing]], [[real estate]], [[healthcare]], [[e-commerce]], investments related business services.<ref>{{cite web |title=Elite Group Holding launches as a multi-sector entity in UAE - Arabian Business: Latest News on the Middle East, Real Estate, Finance, and More |url=https://www.arabianbusiness.com/abnews/elite-holding-group-launches-as-a-multi-sector-entity-in-uae |website=Arabian Business |date=12 September 2024}}</ref><ref>{{cite web |title=SOUEAST UAE launches S08 Luxury following the success of the flagship S08DM |url=https://www.gulftoday.ae/business/2026/08/19/soueast-uae-launches-s08-luxury-following-the-success-of-the-flagship-s08dm |website=gulftoday |language=en |date=19 August 2026}}</ref>

==History==
The Elite Cars was founded in 2014, followed by strategic partnerships with leading automotive brands including Jetour in 2021, Zenvo in 2023 and SOUEAST in 2024. Building on this foundation, Elite Group Holding was formed in 2024 as a diversified UAE-based conglomerate, bringing together its automotive businesses, mobility solutions and interests across multiple sectors.<ref>{{cite web |title=Elite Group Holding UAE |url=https://www.businessoutreach.in/elite-group-holding-uae/ |website=Business Outreach |date=11 September 2024}}</ref>

===JETOUR chapter===
The company partnered with [[Jetour]], a global brand. After partnership with Elite Group Holding, Jetour opened its first showroom in Al Quoz in 2022, and later in Abu Dhabi and Deira.<ref>{{cite web |title=Elite Holding Group launches Jetour’s first flagship Middle East showroom in Dubai - Arabian Business: Latest News on the Middle East, Real Estate, Finance, and More |url=https://www.arabianbusiness.com/abnews/elite-holding-group-launches-jetours-first-flagship-middle-east-showroom-in-dubai |website=Arabian Business |date=12 December 2024}}</ref>

As the partnership with Elite Group Holding continued, Jetour launched the [[Jetour Zongheng G700|Jetour G700]] in September 2025.<ref>{{cite web |title=Jetour unveils its latest premium SUV - Jetour G700 in partnership with Elite Group Holding - Arabian Business: Latest News on the Middle East, Real Estate, Finance, and More |url=https://www.arabianbusiness.com/business/jetour-g700-launch-suv |website=Arabian Business |date=26 September 2025}}</ref> Elite Group & [[Jetour Zongheng G700|Jetour G700]] appeared on [[Burj Khalifa]] in 2025.<ref>{{cite web |last1=Pullare |first1=Gayathri |title=JETOUR's All-New Luxe Off-Roader Lights up Dubai |url=https://www.harpersbazaararabia.com/hbanews/jetour-g700-uae |website=Harper's Bazaar Arabia |date=22 September 2025}}</ref><ref>{{cite web |last1=Makhlouf |first1=Farah |title=Dubai Just Got A Shiny New SUV And It Lit Up The Burj Khalifa |url=https://lovin.co/dubai/en/sponsored/dubai-just-got-a-shiny-new-suv-and-it-lit-up-the-burj-khalifa/ |website=lovin.co |date=24 October 2025}}</ref>

In November 2025, Elite Group Holding become the Headline Sponsor and Automotive Partner of the [[Liwa Moreeb Dune Festival|Liwa International Festival 2025]] after signed an agreement with Liwa Sports Club.<ref>{{cite web |last1=Chowdhury |first1=Marouf Hussain |title=Jetour Named Headline Sponsor and Automotive Partner of Liwa International Festival 2025 |url=https://www.drivearabia.com/news/2025/11/13/jetour-named-headline-sponsor-and-automotive-partner-of-liwa-international-festival-2025/ |website=DriveArabia |date=13 November 2025}}</ref>

Jetour with Elite Group opened two new showrooms in February 2026 in [[Al Ain]] and [[Ajman]].<ref>{{cite web |title=Elite Group Holding expands UAE footprint with new Jetour, SOUEAST showrooms in Al Ain, Ajman - Arabian Business: Latest News on the Middle East, Real Estate, Finance, and More |url=https://www.arabianbusiness.com/business/transport/elite-group-holding-expands-uae-footprint-with-new-jetour-soueast-showrooms-in-al-ain-ajman |website=ArabianBusiness |date=26 February 2026}}</ref>

===SOUEAST chapter===
In August 2024, Chinese automotive company [[Soueast|SOUEAST]] partnered with Elite Group Holding to enter UAE market.<ref>{{cite web |title=Elite Group Holding Ltd. and SOUEAST Motor forge strategic partnership to elevate premium mobility in the UAE |url=https://gulfnews.com/business/corporate-news/elite-group-holding-ltd-and-soueast-motor-forge-strategic-partnership-to-elevate-premium-mobility-in-the-uae-1.1723541966903 |website=Gulf News |language=en |date=13 August 2024}}</ref><ref>{{cite web |title=China’s SOUEAST Motor strikes partnership with Elite Group Holding to enter UAE market - Arabian Business: Latest News on the Middle East, Real Estate, Finance, and More |url=https://www.arabianbusiness.com/business/transport/chinas-soueast-motor-strikes-partnership-with-elite-group-holding-to-enter-uae-market |website=ArabianBusiness |date=12 August 2024}}</ref>

After its partnership with Elite Group, [[Soueast|SOUEAST]] opened its flagship UAE showroom on Sheikh Zayed Road. As the partnership continued, SOUEAST opened its second showroom in Deira on August 16, 2025, and later in Abu Dhabi on September 15, 2025.<ref>{{cite web |title=Elite Group Holding expands SOUEAST UAE footprint with new showroom in Abu Dhabi |url=https://gulfnews.com/business/corporate-news/elite-group-holding-expands-soueast-uae-footprint-with-new-showroom-in-abu-dhabi-1.500325822 |website=Gulf News |language=en |date=29 October 2025}}</ref>

==References==
<references/>

[[Category:Companies based in Dubai]]
[[Category:Companies established in 2014]]