The Web Economy/Branding Philosophy - Revision history

wikademia>Wikademia: moved Archive:The Web Economy/Branding Philosophy to The Web Economy/Branding Philosophy over redirect

2009-08-19T04:33:44Z

moved Archive:The Web Economy/Branding Philosophy to The Web Economy/Branding Philosophy over redirect

← Older revision	Revision as of 04:33, 19 August 2009
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wikademia>Wikademia: moved The Web Economy/Branding Philosophy to Archive:The Web Economy/Branding Philosophy

2009-05-27T05:44:37Z

moved The Web Economy/Branding Philosophy to Archive:The Web Economy/Branding Philosophy

← Older revision	Revision as of 05:44, 27 May 2009
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wikademia>Wikademia: moved The Web Economy/21 to The Web Economy/Branding Philosophy

2009-04-19T21:13:45Z

moved The Web Economy/21 to The Web Economy/Branding Philosophy

← Older revision	Revision as of 21:13, 19 April 2009
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wikademia>Wikademia: 5 revisions

2009-04-10T17:40:11Z

5 revisions

← Older revision	Revision as of 17:40, 10 April 2009
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wikademia>Historybuff: change cat

2009-02-14T07:39:27Z

change cat

← Older revision		Revision as of 07:39, 14 February 2009
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	{{course}}		{{course}}
	{{tertiary}}		{{tertiary}}
	~~{{it}}~~		[[Category:The Web Economy]]
	=Branding Philosophy=		=Branding Philosophy=
	This is a lesson part of the module [[The Web Economy]] out of the [[Open Source ERP/Executive Diploma]] course conducted by a private university.		This is a lesson part of the module [[The Web Economy]] out of the [[Open Source ERP/Executive Diploma]] course conducted by a private university.

wikademia>Red1: /* Topics */

2008-10-25T12:02:32Z

Topics

← Older revision		Revision as of 12:02, 25 October 2008
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	=Topics=		=Topics=
	*Most consumers buy brands. Every product is a brand. They choose brands according to what they can identify and believe in, the brand image and promise.		*Most consumers buy brands. Every product is a brand. They choose brands according to what they can identify and believe in, the brand image and promise<ref>http://en.wikipedia.org/wiki/Product_positioning</ref>.
	*Brands take a long time to build, ~~at least~~ 5 years.		*Brands take a long time to build, expect 5 years<ref>http://www.startupnation.com/steps/55/3760/9/1/establish-brand.htm</ref>.
	*Branding can be the most expensive part or value of a product.		*Branding can be the most expensive part or value of a product.
	*In cyberspace a brand can be easily displace due to low barrier of entry.		*In cyberspace a brand can be easily displace due to low barrier of entry.

	==~~Assignment Tasks~~==		==Discussion==
	*What is the most expensive brand in the world and why?		*What is the most expensive brand in the world and why<ref>http://www.mewrites.com/2008/01/coca-cola-number-one-brand.html</ref>?
	*How does software companies brand itself before the web? In the web?		*How does software companies brand itself before the web? In the web?
	*How does new software fight against established brands?		*How does new software fight against established brands?
			*What do you think about Europe branding Open Source?<ref>http://blogs.zdnet.com/open-source/?p=2649</ref>

	==Activities==		==Activities==
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	*Create or edit sub-pages of course materials within wikiversity.		*Create or edit sub-pages of course materials within wikiversity.
	*Discuss in the forum (link shall be provided) by offering your ideas and answering or comment on others' postings.		*Discuss in the forum (link shall be provided) by offering your ideas and answering or comment on others' postings.

			==References==
			<references/>

	=Links to Student Notes=		=Links to Student Notes=

wikademia>Red1: /* Topics */

2008-10-23T13:23:49Z

Topics

← Older revision		Revision as of 13:23, 23 October 2008
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	=Topics=		=Topics=
	*Most consumers buy brands. Every product is a brand. They choose brands according to what they can identify and believe in, the brand promise ~~and image~~.		*Most consumers buy brands. Every product is a brand. They choose brands according to what they can identify and believe in, the brand image and promise.
	*Brands take a long time to build, at least 5 years.		*Brands take a long time to build, at least 5 years.
	*Branding can be the most expensive part or value of a product.		*Branding can be the most expensive part or value of a product.

wikademia>Red1: /* Topics */

2008-10-23T13:22:40Z

Topics

← Older revision		Revision as of 13:22, 23 October 2008
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	*Most consumers buy brands. Every product is a brand. They choose brands according to what they can identify and believe in, the brand promise and image.		*Most consumers buy brands. Every product is a brand. They choose brands according to what they can identify and believe in, the brand promise and image.
	*Brands take a long time to build, at least 5 years.		*Brands take a long time to build, at least 5 years.
	*~~Brand~~ can be the most expensive part or value of a product.		*Branding can be the most expensive part or value of a product.
	*In cyberspace a brand can be easily displace due to low barrier of entry.		*In cyberspace a brand can be easily displace due to low barrier of entry.

wikademia>Red1: New page: {{50%done}} {{course}} {{tertiary}} {{it}} =Branding Philosophy= This is a lesson part of the module The Web Economy out of the Open Source ERP/Executive Diploma course conducted b...

2008-10-23T13:21:58Z

New page: {{50%done}} {{course}} {{tertiary}} {{it}} =Branding Philosophy= This is a lesson part of the module The Web Economy out of the Open Source ERP/Executive Diploma course conducted b...

New page

{{50%done}}
{{course}}
{{tertiary}}
{{it}}
=Branding Philosophy=
This is a lesson part of the module [[The Web Economy]] out of the [[Open Source ERP/Executive Diploma]] course conducted by a private university.

=Topics=
*Most consumers buy brands. Every product is a brand. They choose brands according to what they can identify and believe in, the brand promise and image.
*Brands take a long time to build, at least 5 years.
*Brand can be the most expensive part or value of a product.
*In cyberspace a brand can be easily displace due to low barrier of entry.

==Assignment Tasks==
*What is the most expensive brand in the world and why?
*How does software companies brand itself before the web? In the web?
*How does new software fight against established brands?

==Activities==
*Publish your works in an attractive manner in your user page, stating your own views and findings providing links to your sources. Use the talk page [[Talk:The Web Economy/21|here]] to score marks.
*Create or edit sub-pages of course materials within wikiversity.
*Discuss in the forum (link shall be provided) by offering your ideas and answering or comment on others' postings.

=Links to Student Notes=
(Provided by Students - subject to edit ranking by tutor)

=Notable Links to Resources=
(Provided by Students - subject to edit ranking by tutor)

=Sub-Pages=
(Done in wikiversity as course material by the students under the guidance of the tutor)