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'''Eneba''' is a Lithuania-based digital marketplace for video game keys and digital entertainment products.<ref name="tc2020">{{cite news |last=Butcher |first=Mike |date=21 December 2020 |title=After lockdowns boost gaming marketplace Eneba, it raises $8M from Practica and InReach |url=https://techcrunch.com/2020/12/21/after-lockdowns-boost-gaming-marketplace-eneba-it-raises-8m-from-practica-and-inreach/ |work=TechCrunch |access-date=21 April 2026}}</ref><ref name="techeu2020">{{cite news |last=Musgrove |first=Annie |date=21 December 2020 |title=Lithuanian startup Eneba scores $8 million to grow online gaming marketplace |url=https://tech.eu/2020/12/21/eneba-funding/ |work=Tech.eu |access-date=21 April 2026}}</ref><ref>{{Cite web |title=Žaidimų startuolis „Eneba“ plečiasi Kaune |url=https://www.delfi.lt/verslas/naujienos/zaidimu-startuolis-eneba-pleciasi-kaune-86213193 |access-date=2026-04-21 |website=Delfi verslas |language=lt}}</ref><ref name=":0">{{Cite web |date=2021-06-28 |title=„Eneba“: žaidimų industrijoje dirbti gali ne tik žaidėjai |url=https://kaunas.kasvyksta.lt/laisvalaikis/eneba-zaidimu-industrijoje-dirbti-gali-nebutinai-tik-zaidejai |access-date=2026-04-21 |website=Kas vyksta Kaune |language=lt}}</ref> Founded in 2018, the company lists game keys, downloadable content, gift cards, subscriptions, and in-game currencies from sellers.<ref>{{Cite web |last=Budreikienė |first=Gintautas Degutis, Jovita |title=Kauniečių startuolis „Eneba“ pritraukė 8 mln. USD investiciją - Verslo žinios |url=https://www.vz.lt/technologijos-mokslas/2020/12/23/kaunieciu-startuolis-eneba-pritrauke-8-mln-usd-investicija |access-date=2026-04-25 |website=vz.lt |language=lt}}</ref><ref>{{Cite web |title=Kauniečiai pritraukė rekordinę investiciją iš Didžiosios Britanijos |url=https://www.kaunas.lt/2019/10/21/kaunieciai-pritrauke-rekordine-investicija-is-didziosios-britanijos/ |access-date=2026-04-25 |language=lt}}</ref><ref>{{Cite web |last=Degutis |first=Gintautas |title=„Helis“ po sandorio su „Tesonet“ nėrė į žaidimų rinką - Verslo žinios |url=https://www.vz.lt/paslaugos/2019/06/20/helis-po-sandorio-su-tesonet-nere-i-zaidimu-rinka |access-date=2026-04-25 |website=vz.lt |language=lt}}</ref><ref name="KTUInvestment">{{Cite web |title=Kaunas startup founded by KTU alumnus attracted EUR 2.5 million investment |url=https://apply.ktu.edu/news/new/227-kaunas-startup-founded-ktu-alumnus-attracted-eur-25-million-investment |access-date=2026-05-26 |website=apply.ktu.edu |language=en}}</ref><ref>{{Cite web |title=„Eneba“ ir KTU gimnazija vienija jėgas: lavins moksleivių IT žinias |url=https://www.15min.lt/verslas/naujiena/mokslas-it/eneba-ir-ktu-gimnazija-vienija-jegas-lavins-moksleiviu-it-zinias-1290-1519082 |access-date=2026-05-26 |website=15min |date=2021-06-11 |language=lt}}</ref> | |||
'''Eneba''' is a Lithuania-based digital marketplace for video game keys and digital entertainment products.<ref name="tc2020">{{cite news |last=Butcher |first=Mike |date=21 December 2020 |title=After lockdowns boost gaming marketplace Eneba, it raises $8M from Practica and InReach |url=https://techcrunch.com/2020/12/21/after-lockdowns-boost-gaming-marketplace-eneba-it-raises-8m-from-practica-and-inreach/ |work=TechCrunch |access-date=21 April 2026}}</ref><ref name="techeu2020">{{cite news |last=Musgrove |first=Annie |date=21 December 2020 |title=Lithuanian startup Eneba scores $8 million to grow online gaming marketplace |url=https://tech.eu/2020/12/21/eneba-funding/ |work=Tech.eu |access-date=21 April 2026}}</ref><ref>{{Cite web |title=Žaidimų startuolis „Eneba“ plečiasi Kaune |url=https://www.delfi.lt/verslas/naujienos/zaidimu-startuolis-eneba-pleciasi-kaune-86213193 |access-date=2026-04-21 |website=Delfi verslas |language=lt}}</ref><ref name=":0">{{Cite web |date=2021-06-28 |title=„Eneba“: žaidimų industrijoje dirbti gali ne tik žaidėjai |url=https://kaunas.kasvyksta.lt/laisvalaikis/eneba-zaidimu-industrijoje-dirbti-gali-nebutinai-tik-zaidejai |access-date=2026-04-21 |website=Kas vyksta Kaune |language=lt}}</ref> | |||
== History == | == History == | ||
Eneba was established in 2018 | Eneba was established in 2018 by Vytis Uogintas and Žygimantas Mikšta in [[Kaunas]], Lithuania.<ref name="KTUInvestment" /><ref>{{Cite web |title=Žaidimų startuolis „Eneba“ Kaune išsinuomojo visą biurų pastatą - Verslo žinios |url=https://www.vz.lt/nekilnojamasis-turtas-statyba/2021/01/12/zaidimu-startuolis-eneba-kaune-issinuomojo-visa-biuru-pastata |access-date=2026-04-21 |website=vz.lt |language=lt}}</ref><ref name=":1">{{Cite web |date=2021-01-12 |title=Stambus biuro nuomos sandoris Kaune: prestižinėje vietoje įsikurs startuolis „Eneba“ – SA.lt |url=https://sa.lt/stambus-biuro-nuomos-sandoris-kaune-prestizineje-vietoje-isikurs-startuolis-eneba/ |access-date=2026-04-21 |language=lt-LT}}</ref><ref name="ktu">{{cite web |title=Kaunas startup founded by KTU alumnus attracted EUR 2.5 million investment |url=https://en.ktu.edu/news/kaunas-startup-founded-by-ktu-alumnus-attracted-eur-2-5-million-investment/ |publisher=[[Kaunas University of Technology]] |date=2019 |access-date=21 April 2026}}</ref> A UK holding company, Eneba Holdings Limited, was incorporated on 17 July 2019 in [[London]].<ref name="ch-psc">{{cite web |title=Eneba Holdings Limited - Persons with Significant Control |url=https://find-and-update.company-information.service.gov.uk/company/12106831/persons-with-significant-control |publisher=Companies House |access-date=21 April 2026}}</ref> Uogintas and Mikšta had been business partners since 2012, having previously co-founded digital marketing company SeoHelis and advertising agency Kokosas.<ref name="lrt2020">{{cite news |date=2 February 2020 |title=Rekordinį startuolį išvysčiusiam kauniečiui sėkmę atnešė aistra žaidimams: save vadinu prisiekusiu "geimeriu" |url=https://www.lrt.lt/naujienos/verslas/4/1137033/rekordini-startuoli-isvysciusiam-kaunieciui-sekme-atnese-aistra-zaidimams-save-vadinu-prisiekusiu-geimeriu |work=[[LRT (broadcaster)|LRT]] |language=lt |access-date=21 April 2026}}</ref><ref name=":2">{{Cite web |last=Viluckas |first=Paulius |title=„Eneba“ sulėtino augimą, rezultatas – pirmi pelningi metai - Verslo žinios |url=https://www.vz.lt/inovacijos/2023/05/03/eneba-suletino-augima-rezultatas--pirmi-pelningi-metai |access-date=2026-04-21 |website=vz.lt |language=lt}}</ref> In 2016, they created the software company Helis LT, which was later sold to [[Tesonet]].<ref name="15min-tesonet">{{cite news |title=Tesonet pradeda aktyviai investuoti: naujoji strategija nukreipta į veikiantį produktą |url=https://www.15min.lt/verslas/naujiena/bendroves/tesonet-pradeda-aktyviai-investuoti-naujoji-strategija-nukreipta-i-veikianti-produkta-663-1538998 |access-date=21 April 2026 |work=15min.lt |language=lt}}</ref><ref>{{Cite web |title=Žaidimų startuolis „Eneba“ plečiasi – Kaune nuomosis naujas patalpas |url=https://www.15min.lt/verslas/naujiena/nt-ir-interjeras/nekilnojamasis-turtas/zaidimu-startuolis-eneba-pleciasi-kaune-nuomosis-naujas-patalpas-973-1438248 |access-date=2026-04-21 |website=15min.lt/verslas |language=lt}}</ref> | ||
In October 2019, Eneba received a €2.5 million investment from InReach Ventures.<ref name="KTUInvestment" /><ref name="ktu" /><ref name="motieka">[https://motieka.com/news/the-biggest-seed-investment-in-lithuanian-history/ "The biggest seed investment in Lithuanian history"] Motieka & Audzevičius. 21 October 2019. Retrieved 21 April 2026.</ref><ref>{{Cite web |last=Ameri |first=Jan |date=2021-01-18 |title=Lithuania’s Eneba accelerates global growth with $8 mln A round |url=https://arcticstartup.com/eneba-accelerates-global-growth-with-a-successful-fundraising/ |access-date=2026-05-26 |website=ArcticStartup |language=en}}</ref> It was one of the largest early-stage investments in Lithuania at the time.<ref name="lrt2020" /> In December 2020, Eneba raised $8 million from Practica Capital, InReach Ventures, FJ Labs, and angel investors.<ref name="techeu2020" /><ref name=":2" /><ref>{{Cite web |last=Đorđević |first=Nikola |date=2020-12-24 |title=Lithuanian gaming start-up Eneba gets 6.65 million euros to grow internationally |url=https://emerging-europe.com/lithuanian-gaming-marketplace-start-up-eneba-gets-6-65-million-euros-to-grow-internationally/ |access-date=2026-04-25 |website=Emerging Europe |language=en-GB}}</ref> At the time, the company reported approximately 26 million unique users and around 130 employees. In 2020, ''Tech.eu'' and ''[[TechCrunch]]'' reported that the United States was among Eneba’s fastest-growing markets.<ref name="tc2020" /><ref name="techeu2020" /> In April 2022, [[Nuvei]] announced a payments partnership with Eneba, enabling over 530 payment methods. Nuvei stated the platform had approximately 5 million active users at that time.<ref name="vb-dlocal">{{cite news |date=18 June 2024 |title=dLocal and Eneba partner to enable accessible payments in Latin America |url=https://venturebeat.com/games/dlocal-and-eneba-partner-to-enable-accessible-payments-in-latin-america/ |access-date=21 April 2026 |work=VentureBeat}}</ref><ref>{{cite web |title=Marketplace for Gamers Eneba Boosts Global Payments Conversion with Comprehensive Suite of Nuvei APMs |url=https://www.globenewswire.com/news-release/2022/04/13/2422039/0/en/Marketplace-for-Gamers-Eneba-Boosts-Global-Payments-Conversion-with-Comprehensive-Suite-of-Nuvei-APMs.html |website=GlobeNewswire |date=2022-04-13 |access-date=2026-05-26}}</ref> | |||
In | In June 2024, Eneba partnered with [[dLocal]] to add local payment methods in several Latin American markets, including Brazil, Mexico, Colombia, and Argentina.<ref name=":1" /><ref name="vb-dlocal" /><ref name="paypers-dlocal">{{cite news |last=Ionescu |first=Irina |date=18 June 2024 |title=dLocal partners Eneba for easy gaming access in LATAM |url=https://thepaypers.com/payments/news/dlocal-partners-eneba-for-easy-gaming-access-in-latam |access-date=21 April 2026 |work=The Paypers}}</ref> In September 2024, Eneba signed a distribution agreement with [[Garena]] to offer Garena Shells in the United States, Europe, the Middle East and North Africa, and CIS markets, excluding Russia and Belarus.<ref name=":0" /><ref name="vb-garena">{{cite news |last=Takahashi|first=Dean|date=18 September 2024|title=Eneba signs Riot Games and Garena to its PC marketplace|url=https://venturebeat.com/games/eneba-signs-riot-games-and-garena-to-its-pc-marketplace/|work=VentureBeat|access-date=21 April 2026}}</ref> In November 2025, the Lithuanian national development finance institution ILTE issued a €10 million loan for Eneba to develop an [[AI]]-based recommendation system for a mobile games platform.<ref name="15min-ilte">{{cite news |date=3 November 2025|title="Eneba" pritraukia 10 mln. eurų: lietuviai taikosi į "dekakorną"|url=https://www.15min.lt/verslas/naujiena/finansai/eneba-pritraukia-10-mln-euru-lietuviai-taikosi-i-dekakorna-662-2556220|work=15min.lt|language=lt|access-date=21 April 2026}}</ref><ref name="lrt-ilte">{{cite news |date=5 November 2025|title=ILTE paskolino 10 mln. eurų žaidimų startuoliui "Eneba"|url=https://www.lrt.lt/naujienos/verslas/4/2736206/ilte-paskolino-10-mln-euru-zaidimu-startuoliui-eneba|work=LRT|agency=BNS|language=lt|access-date=21 April 2026}}</ref><ref name="mobidictum-ilte">{{cite news |date=8 November 2025|title=Eneba secures €10 million loan|url=https://mobidictum.com/eneba-secures-e10-million-loan/|work=Mobidictum|access-date=21 April 2026}}</ref> | ||
== Products == | |||
The platform lists game keys, downloadable content, in-game currencies, gift cards, subscriptions, and top-ups from third-party sellers. In 2020, Eneba implemented a proprietary risk-management system to manage refunds and mitigate fraud. As of 2024, the catalogue included over 100,000 products.<ref name="vb-garena" /> | |||
== References == | == References == | ||
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== External links == | == External links == | ||
* | * [https://www.eneba.com/us/ Official website] | ||
[[Category:Online marketplaces]] | [[Category:Online marketplaces]] | ||