Umbrellar
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Umbrellar Technology Group is a privately owned cloud solutions and technology services provider headquartered in Auckland, New Zealand.[1] Umbrellar was originally established in 1997 as Digiweb and has evolved through multiple acquisitions and brand consolidations.[2]
History
The company originated from the amalgamation of 10 New Zealand hosting and domain brands, including Digiweb, Web Drive, and Freeparking.[3] In August 2022, Umbrellar was acquired by Pax8, a global cloud marketplace provider.[4] In 2025, Pax8 divested its New Zealand MSP unit, enabling the formation of Umbrellar Technology Group as an independent entity focused on cloud services and technology solutions.[5]
Infrastructure
Umbrellar operates multiple data centers in New Zealand, including a facility in Albany Heights.
Acquisitions
- 2005 – Freeparking acquired 2day.com.[6]
- 2012 – Digiweb acquired Digital Network Limited.[7]
- 2014 – Web Drive sold to Digiweb Holdings Limited.[8]
Umbrellar Technology Group is privately held. Previous majority ownership was by Pencarrow PE via DWDA Holdings Limited; current structure reflects independence post-Pax8 divestment.
References
- ↑ "Pax8 divests NZ MSP unit, helps Umbrellar Technology Group come to life". https://www.reseller.co.nz/article/1312637/pax8-divests-nz-msp-unit-helps-umbrellar-technology-group-come-to-life.html.
- ↑ "Pencarrow PE: Company Profile". https://www.pencarrowpe.co.nz/investments/.
- ↑ "New Zealand's largest domains & hosting company sold". IT Brief. September 8, 2014. https://itbrief.co.nz/story/new-zealands-largest-domains-hosting-company-sold.
- ↑ "Pax8 Acquires Microsoft 365, Azure Cloud Solutions Provider Umbrellar". https://www.channele2e.com/news/pax8-buys-microsoft-365-azure-cloud-solutions-provider-umbrellar.
- ↑ "Pax8 divests NZ MSP unit, helps Umbrellar Technology Group come to life". https://www.reseller.co.nz/article/1312637/pax8-divests-nz-msp-unit-helps-umbrellar-technology-group-come-to-life.html.
- ↑ "October 2015 Update - Pencarrow Newsletter". Pencarrow. October 2015. https://www.pencarrowpe.co.nz/newsletters/document/77.
- ↑ "Second acquisition for Digiweb". IT Brief. June 13, 2012. https://itbrief.co.nz/story/second-acquisition-for-digiweb.
- ↑ "New Zealand's largest domains & hosting company sold". IT Brief. September 8, 2014. https://itbrief.co.nz/story/new-zealands-largest-domains-hosting-company-sold.