Consumer Behavior in Travel and Tourism/Guidelines
- Try and get familiar with how to add content or edit the wiki for your team project.
- If you delete anything by mistake remember you can quickly go back to the previous version.
- Sign up for the 'watchlist' at the top or foot of your project page so you are informed of any updates by your team and keep track of progress.
REMEMBER
- Everything you write in your Group Wiki must be your own work, do not cut and paste anything from the Internet.
- Your Wiki Project will be available for others to read and use (including the next class of HTM3121)
- You can use Turnitin to ensure your project is your original work and is not plagiarised or copied from anywhere.
- If your Group project is found to be plagiarised or copied from the Internet, your team will be penalized and lose marks. So please ensure that none of your team members produces any 'copied' work.
SUGGESTED TABLE OF CONTENT FOR THE PROJECT REPORT
You need to covert your Wiki Project into a printed report for submission. The report should be type-written in 12-point font and 1.5 line-spaced. It should not exceed 20 pages (approximately 5,000 words). The report should be properly referenced by using APA format. You should include a cover page indicating the name and student ID number of all group members, date of your presentation, and the title of your project. The report should be numbered. Your report should be printed and stapled on the top left corner with the cover page on top. If you choose to bind the report, please use ring-binding on the left hand side of the document. Please DO NOT put your report into clear plastic folder.
The following are the suggested content and organization for your report:
1)Executive summary: This is a one-page document summarizing the study, the theories being applied, and a highlight of the important findings. [THIS NEEDS TO BE DISTRIBUTED TO OTHER STUDENTS AND YOUR TUTOR DURING THE DAY OF YOUR PRESENTATION. PLEASE MAKE ENOUGH COPIES FOR DISTRIBUTION.]
2)Introduction: This section provides background information about the project and specifically describes the objectives of the study.
3)Theoretical background: This section presents the theoretical background of your study by summarizing results previous studies on the particular topic understudy. What are the similarities and differences of the results of those studies? How are they related to your study?
4)Methodology: This section describes how the study was being conducted and what was being studied. This may include information about the research approach adopted, population and sample of your study, instrument you used to collect the data, data collection method, and the data analysis methods. Limitation of the study should also be acknowledged.
5)Findings: This section will allow you to present the results of your study. You can make use of tables, charts, and diagrams, etc. to illustrate the results.
6)Discussion and conclusions: Based on the findings of your study, discuss their relationships with similar previous studies and the managerial implications. Provide recommendations for marketers and managers. Make sure the recommendations are relevant and supported by the results of your study.
7)Reference: Provide the list of references you have used in this study.
8)Appendix: This section includes relevant supporting material such as questionnaire you used in the study, photographs of the location of your study, etc., newspaper cuttings related to the topic of study, etc.
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