Fynd: Difference between revisions

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{{Infobox company

| name = Fynd

| logo =

| type = [[Public company|Public]]

| traded_as =

| industry = [[Software as a service|SaaS]], Retail technology, [[Artificial intelligence]]

| founded = {{Start date|2012|09}}

| founders = Farooq Adam{{br}}Sreeraman Mohan Girija

| headquarters = [[Mumbai]], [[Maharashtra]], India

| area_served = India, United Kingdom, United Arab Emirates, Saudi Arabia, Oman, South Africa, Egypt, Philippines, Indonesia, Malaysia, Maldives

| products = Omnichannel commerce software, enterprise retail applications

| num_employees = 1,050

| parent = [[Reliance Industries]] (86.69%)

| website = {{URL|fynd.com}}

}}

'''Shopsense Retail Technologies Limited''', operating under the brand name '''Fynd''', is an Indian public software technology company headquartered in Mumbai, Maharashtra.<ref name=":2">{{Cite news |last=Dwivedi |first=Vinay |date=2014-11-24 |title=Retail technology venture Shopsense enhances shopping experience via touchscreens in stores |url=https://economictimes.indiatimes.com/small-biz/startups/retail-technology-venture-shopsense-enhances-shopping-experience-via-touchscreens-in-stores/articleshow/45240598.cms?from=mdr |access-date=2026-06-26 |work=The Economic Times |issn=0013-0389}}</ref><ref>{{Cite web |title=Fynd: Case Study |url=https://hbr.org/sign-in |access-date=2026-06-26 |website=[[Harvard Business Review]] |language=en}}</ref> Founded in 2012, the company develops retail technology software, e-commerce infrastructure, and enterprise applications.<ref>{{Cite web |last=Bansal |first=Varsha |date=2019-10-22 |title=Reliance to adopt tech solutions from retail tech firm Fynd |url=https://www.livemint.com/companies/news/reliance-to-adopt-tech-solutions-from-retail-tech-firm-fynd-11571682473480.html |access-date=2026-06-26 |website=mint |language=en}}</ref><ref>{{Cite book |last=Kalpathi |first=Subramanian S. |url=https://www.google.co.in/books/edition/The_Millennials/Y3j2DAAAQBAJ?hl=en&gbpv=1&dq=book+%22Fynd%22+retail+technology+India&pg=PT117&printsec=frontcover |title=The Millennials: Exploring the World of the Largest Living Generation |date=2016-09-15 |publisher=Random House India |isbn=978-93-86057-94-5 |language=en}}</ref>

== History ==

The company was established in September 2012 by Farooq Adam and Sreeraman Mohan Girija.<ref>{{Cite web |title=How this Retail - tech company became Reliance-backed |url=https://www.youtube.com/watch?v=ql7fM4cjX3M&t=47s |website=Business Standard}}</ref><ref name=":0">{{Cite web |title=Fynd raises funds from Google |url=https://www.forbesindia.com/article/special/fynd-raises-funds-from-google/49819/1 |access-date=2026-06-26 |website=www.forbesindia.com |language=en}}</ref><ref>{{Cite web |last= |first= |title=How This E-Commerce Became Reliance-Backed |url=https://www.business-standard.com/video-gallery/education/how-this-e-commerce-became-reliance-backed-178024.htm |archive-url=http://web.archive.org/web/20251031104204/https://www.business-standard.com/video-gallery/education/how-this-e-commerce-became-reliance-backed-178024.htm |archive-date=2025-10-31 |access-date=2026-06-26 |website=www.business-standard.com |language=en-US}}</ref> Its initial products were interactive in-store digital touchscreens designed for browsing product catalogues within physical retail locations.<ref>{{Cite web |last=S |first=Gautham |date=2019-08-10 |title=Making it big in the e-commerce platform |url=https://www.newindianexpress.com/cities/kochi/2019/Aug/10/making-it-big-in-the-e-commerce-platform-2016677.html |access-date=2026-06-26 |website=The New Indian Express |language=en}}</ref><ref>{{Cite news |last=Basu |first=Sreeradha |date=2019-04-30 |title=E-commerce platform Fynd counters gender gap, pays women 10% more |url=https://economictimes.indiatimes.com/news/company/corporate-trends/e-commerce-platform-fynd-counters-gender-gap-pays-women-10-more/articleshow/69106036.cms |access-date=2026-06-26 |work=The Economic Times |issn=0013-0389}}</ref><ref name=":2" />

In 2015, the company rebranded as Fynd and changed its business model to focus on offline-to-online inventory integration, developing an online marketplace interface and an inventory application for physical stores.<ref name=":0" />

In August 2019, Reliance Retail Ventures Limited, a subsidiary of Reliance Industries Limited, acquired an 86.69% majority stake in the company for ₹295.25 crore (approximately US$42.33 million).<ref>{{Cite web |last=Bhalla |first=Kritti |date=2019-09-01 |title=Here's Fynd’s Pitch Deck that Got Mukesh Ambani’s Reliance On Board |url=https://inc42.com/buzz/here-is-fynds-pitch-deck-that-got-mukesh-ambanis-reliance-on-board/ |access-date=2026-06-26 |website=Inc42 Media |language=en}}</ref><ref>{{Cite web |title=Reliance to buy 87.6% stake in Fynd - co statement |url=https://www.reuters.com/article/business/reliance-to-buy-876-stake-in-fynd-co-statement-idUSKCN1UT0D0/ |website=[[Reuters]]}}</ref> In September 2021, the company transitioned from a private entity to a public limited structure.<ref>{{Cite web |last=Sil |first=Debarghya |date=2021-09-28 |title=Exclusive: Reliance Owned O2O Fashion Platform Fynd Converts Into Public Company |url=https://inc42.com/buzz/exclusive-reliance-owned-fynd-converts-into-public-company/ |access-date=2026-06-26 |website=Inc42 Media |language=en}}</ref>

In 2022, ''[[Fast Company]]'' magazine listed the company ninth on its annual ranking of firms in the Asia-Pacific region.<ref>{{Cite news |last=Gagne |first=Yasmin |date=2022-03-08 |title=The 10 most innovative Asia-Pacific companies of 2022 |url=https://www.fastcompany.com/90724356/most-innovative-companies-asia-pacific-2022 |archive-url=http://web.archive.org/web/20251008064510/https://www.fastcompany.com/90724356/most-innovative-companies-asia-pacific-2022 |archive-date=2025-10-08 |access-date=2026-06-26 |work=Fast Company |language=en-US}}</ref> By late 2024, the company's network included approximately 2,300 brands.<ref>{{Cite web |title=Fynd - Case - Faculty & Research - Harvard Business School |url=https://www.hbs.edu/faculty/Pages/item.aspx?num=60511 |access-date=2026-06-26 |website=www.hbs.edu}}</ref>

== Products ==

The company develops and sells software-as-a-service (SaaS) products for retail management. Its primary software suite includes tools for point-of-sale systems, inventory management, logistics tracking, and e-commerce storefront development.<ref>{{Cite web |date=2025-10-18 |title=Fynd: The Startup That Refused to Die |url=https://medium.com/@ecell24vjit/fynd-the-startup-that-refused-to-die-1077b4587425 |access-date=2026-06-26 |website=Medium |language=en}}</ref>

The company also produces business automation software, including tools for data pipeline management, customer support, and three-dimensional product visualization.<ref name=":1">{{Cite web |last=S.H |first=Salman |date=2018-03-29 |title=Fynd, online fashion retail start-up, gets funding from Google, others |url=https://www.livemint.com/Companies/jzSKfzrmH7eUw0wtDqhzdJ/Fashion-ecommerce-firm-Fynd-raises-Series-C-funding-from-Go.html |access-date=2026-06-26 |website=mint |language=en}}</ref> In 2026, it introduced "Fynd Create," a platform integrating design tools, production planning functions, and automated product imagery generation.<ref name=":3">{{Cite web |title=Analyst report |url=https://www.hdfcsec.com/hsl.docs//Reliance%20Industries%20-%20Update%20-%20Apr20%20-%20HDFC%20sec-202004151101339097666.pdf |website=HDFC Securities}}</ref>

== References ==

@@ Line 1: / Line 1: @@
-{{User sandbox}}
+{{Short description|Indian retail technology software company}}
-<!-- EDIT BELOW THIS LINE -->
+{{Infobox company
+| name             = Fynd
+| logo             =
+| type             = [[Public company|Public]]
+| traded_as        =
+| industry         = [[Software as a service|SaaS]], Retail technology, [[Artificial intelligence]]
+| founded          = {{Start date|2012|09}}
+| founders         = Farooq Adam{{br}}Sreeraman Mohan Girija
+| headquarters     = [[Mumbai]], [[Maharashtra]], India
+| area_served      = India, United Kingdom, United Arab Emirates, Saudi Arabia, Oman, South Africa, Egypt, Philippines, Indonesia, Malaysia, Maldives
+| products         = Omnichannel commerce software, enterprise retail applications
+| num_employees    = 1,050
+| parent           = [[Reliance Industries]] (86.69%)
+| website          = {{URL|fynd.com}}
+}}
+'''Shopsense Retail Technologies Limited''', operating under the brand name '''Fynd''', is an Indian public software technology company headquartered in Mumbai, Maharashtra.<ref name=":2">{{Cite news |last=Dwivedi |first=Vinay |date=2014-11-24 |title=Retail technology venture Shopsense enhances shopping experience via touchscreens in stores |url=https://economictimes.indiatimes.com/small-biz/startups/retail-technology-venture-shopsense-enhances-shopping-experience-via-touchscreens-in-stores/articleshow/45240598.cms?from=mdr |access-date=2026-06-26 |work=The Economic Times |issn=0013-0389}}</ref><ref>{{Cite web |title=Fynd: Case Study |url=https://hbr.org/sign-in |access-date=2026-06-26 |website=[[Harvard Business Review]] |language=en}}</ref> Founded in 2012, the company develops retail technology software, e-commerce infrastructure, and enterprise applications.<ref>{{Cite web |last=Bansal |first=Varsha |date=2019-10-22 |title=Reliance to adopt tech solutions from retail tech firm Fynd |url=https://www.livemint.com/companies/news/reliance-to-adopt-tech-solutions-from-retail-tech-firm-fynd-11571682473480.html |access-date=2026-06-26 |website=mint |language=en}}</ref><ref>{{Cite book |last=Kalpathi |first=Subramanian S. |url=https://www.google.co.in/books/edition/The_Millennials/Y3j2DAAAQBAJ?hl=en&gbpv=1&dq=book+%22Fynd%22+retail+technology+India&pg=PT117&printsec=frontcover |title=The Millennials: Exploring the World of the Largest Living Generation |date=2016-09-15 |publisher=Random House India |isbn=978-93-86057-94-5 |language=en}}</ref>
+== History ==
+The company was established in September 2012 by Farooq Adam and Sreeraman Mohan Girija.<ref>{{Cite web |title=How this Retail - tech company became Reliance-backed |url=https://www.youtube.com/watch?v=ql7fM4cjX3M&t=47s |website=Business Standard}}</ref><ref name=":0">{{Cite web |title=Fynd raises funds from Google |url=https://www.forbesindia.com/article/special/fynd-raises-funds-from-google/49819/1 |access-date=2026-06-26 |website=www.forbesindia.com |language=en}}</ref><ref>{{Cite web |last= |first= |title=How This E-Commerce Became Reliance-Backed |url=https://www.business-standard.com/video-gallery/education/how-this-e-commerce-became-reliance-backed-178024.htm |archive-url=http://web.archive.org/web/20251031104204/https://www.business-standard.com/video-gallery/education/how-this-e-commerce-became-reliance-backed-178024.htm |archive-date=2025-10-31 |access-date=2026-06-26 |website=www.business-standard.com |language=en-US}}</ref> Its initial products were interactive in-store digital touchscreens designed for browsing product catalogues within physical retail locations.<ref>{{Cite web |last=S |first=Gautham |date=2019-08-10 |title=Making it big in the e-commerce platform |url=https://www.newindianexpress.com/cities/kochi/2019/Aug/10/making-it-big-in-the-e-commerce-platform-2016677.html |access-date=2026-06-26 |website=The New Indian Express |language=en}}</ref><ref>{{Cite news |last=Basu |first=Sreeradha |date=2019-04-30 |title=E-commerce platform Fynd counters gender gap, pays women 10% more |url=https://economictimes.indiatimes.com/news/company/corporate-trends/e-commerce-platform-fynd-counters-gender-gap-pays-women-10-more/articleshow/69106036.cms |access-date=2026-06-26 |work=The Economic Times |issn=0013-0389}}</ref><ref name=":2" />
+In 2015, the company rebranded as Fynd and changed its business model to focus on offline-to-online inventory integration, developing an online marketplace interface and an inventory application for physical stores.<ref name=":0" />
+In August 2019, Reliance Retail Ventures Limited, a subsidiary of Reliance Industries Limited, acquired an 86.69% majority stake in the company for ₹295.25 crore (approximately US$42.33 million).<ref>{{Cite web |last=Bhalla |first=Kritti |date=2019-09-01 |title=Here's Fynd’s Pitch Deck that Got Mukesh Ambani’s Reliance On Board |url=https://inc42.com/buzz/here-is-fynds-pitch-deck-that-got-mukesh-ambanis-reliance-on-board/ |access-date=2026-06-26 |website=Inc42 Media |language=en}}</ref><ref>{{Cite web |title=Reliance to buy 87.6% stake in Fynd - co statement |url=https://www.reuters.com/article/business/reliance-to-buy-876-stake-in-fynd-co-statement-idUSKCN1UT0D0/ |website=[[Reuters]]}}</ref> In September 2021, the company transitioned from a private entity to a public limited structure.<ref>{{Cite web |last=Sil |first=Debarghya |date=2021-09-28 |title=Exclusive: Reliance Owned O2O Fashion Platform Fynd Converts Into Public Company |url=https://inc42.com/buzz/exclusive-reliance-owned-fynd-converts-into-public-company/ |access-date=2026-06-26 |website=Inc42 Media |language=en}}</ref>
+In 2022, ''[[Fast Company]]'' magazine listed the company ninth on its annual ranking of firms in the Asia-Pacific region.<ref>{{Cite news |last=Gagne |first=Yasmin |date=2022-03-08 |title=The 10 most innovative Asia-Pacific companies of 2022 |url=https://www.fastcompany.com/90724356/most-innovative-companies-asia-pacific-2022 |archive-url=http://web.archive.org/web/20251008064510/https://www.fastcompany.com/90724356/most-innovative-companies-asia-pacific-2022 |archive-date=2025-10-08 |access-date=2026-06-26 |work=Fast Company |language=en-US}}</ref> By late 2024, the company's network included approximately 2,300 brands.<ref>{{Cite web |title=Fynd - Case - Faculty & Research - Harvard Business School |url=https://www.hbs.edu/faculty/Pages/item.aspx?num=60511 |access-date=2026-06-26 |website=www.hbs.edu}}</ref>
+== Products ==
+The company develops and sells software-as-a-service (SaaS) products for retail management. Its primary software suite includes tools for point-of-sale systems, inventory management, logistics tracking, and e-commerce storefront development.<ref>{{Cite web |date=2025-10-18 |title=Fynd: The Startup That Refused to Die |url=https://medium.com/@ecell24vjit/fynd-the-startup-that-refused-to-die-1077b4587425 |access-date=2026-06-26 |website=Medium |language=en}}</ref>
+The company also produces business automation software, including tools for data pipeline management, customer support, and three-dimensional product visualization.<ref name=":1">{{Cite web |last=S.H |first=Salman |date=2018-03-29 |title=Fynd, online fashion retail start-up, gets funding from Google, others |url=https://www.livemint.com/Companies/jzSKfzrmH7eUw0wtDqhzdJ/Fashion-ecommerce-firm-Fynd-raises-Series-C-funding-from-Go.html |access-date=2026-06-26 |website=mint |language=en}}</ref> In 2026, it introduced "Fynd Create," a platform integrating design tools, production planning functions, and automated product imagery generation.<ref name=":3">{{Cite web |title=Analyst report |url=https://www.hdfcsec.com/hsl.docs//Reliance%20Industries%20-%20Update%20-%20Apr20%20-%20HDFC%20sec-202004151101339097666.pdf |website=HDFC Securities}}</ref>
+== References ==
+{{reflist}}

Fynd: Difference between revisions

wikipedia>EchoOfDreams